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Author - Rebecca Barr

Brand on Wheels

Time was up and it was time to refresh! At BBB, our car lease was due to expire, and it was time for new wheels. This created an exciting opportunity for our marketing team to design a new car wrap for the fleet! Andy Krivy of Infinity Signs in...

Obie’s Invention

At first glance, Mark “Obie” Olberding, owner and creator of Boise-based Obie Link Guard, might not seem like your typical inventor or entrepreneur. But don’t let the grease beneath his fingernails fool you: Inside beats the heart of an Edison or a...

Love of Reading

I remember my fifth-grade teacher, Miss Hudspeth, reading to us. While she held the book, her hair would fall in front of her glasses. I remember thinking I want to wear glasses and have my hair do the same thing. As soon as class ended, I would run...